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NCHA Announces Katie Udell as Marketing & Sponsorship Coordinator

Sep 14, 2023, 14:08 PM by National Cutting Horse Association
NCHA welcomes Katie Udell as the newest Marketing and Sponsorship Coordinator to the Marketing Team.


FORT WORTH – The National Cutting Horse Association (NCHA) welcomes Katie Udell, Marketing and Sponsorship Coordinator, to the Marketing Team. Originally from Minnesota, Udell is a great addition to the team, bringing with her a background in budget and statistics, event planning, as well as marketing and business promotion strategies.  

Previously, Udell interned for the NCHA allowing her to hit the ground running as a new hire. “It was an amazing experience working as an intern and I’m excited to take on an official role with the National Cutting Horse Association, I couldn’t think of a better place to work,” said Udell. Udell also held positions at the National Western Stock Show, OutWest Arena, and Flair Equine Nasal Strips. A recent graduate from the University of St. Thomas, she majored in Marketing Management with a minor in Digital Media Arts.  

With a history in reined cow horse, Udell is passionate about the equine industry and the momentum it is creating. As Marketing and Sponsorship Coordinator, Udell will assist in Futurity ticket sales, marketing tactics, and promotion of NCHA events.  

“It gives me great pleasure to welcome Katie to the Marketing Team and NCHA. We are always on the lookout for talented and hardworking individuals and think she will be an exceptional fit. With a continuously growing audience and increase of applicants during shows, the NCHA welcomes the addition of Marketing and Sponsorship Coordinator, Katie Udell” said Jay Winborn, NCHA Executive Director.  

To learn more about the National Cutting Horse Association, visit  


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