New Marketing Materials
Growing the membership is a goal of every association, including the NCHA. Our goal is to provide our affiliates and show producers with the materials not only to promote the sport of cutting, but to encourage new people to become members of the NCHA. During the 2018 Convention, members, directors and NCHA staff discussed new ways to promote the membership growth.
Affiliate Marketing Initiative is one way the NCHA is encouraging growth. The initiative will provide participating NCHA Affiliates with some tools and methods to encourage and enhance their own marketing to increase interest in cutting horses, membership, and participation in their events; including marketing kits, web service, clinics and demonstrations, etc. To learn more about the Affiliate Marketing Initiative please click here. Affiliate Marketing Kit request forms are also available, to download please click here.
During Convention, a panel of Challenger Series producers was hosted to discuss the benefits of the program. Panel members Scott Rafferty, Paul Dopuch, Tracy Barton shared their success with the shows in their specific regions and offered ideas on how other producers could begin implementing these shows. To read more about the panel discussion please click here.